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North Dakota House Contemplates Legislation on Artificial Intelligence in Political Advertisements and ‘Deepfakes’ – Report from North Dakota Monitor


The North Dakota House of Representatives is currently considering two bills that aim to regulate the use of artificial intelligence in political advertisements and combat the spread of ‘deepfake’ videos. The bills come amid growing concerns about the potential misuse of AI technology in propaganda campaigns and the circulation of manipulated videos.

The first bill, HB 1328, would require organizations running political ads to disclose if AI was used to create or disseminate the content. This transparency measure is intended to give voters more information about the origins of online political messaging and help prevent the spread of misleading or false information.

The second bill, HB 1390, focuses on combating ‘deepfake’ videos, which are digitally altered recordings that can be used to falsely depict individuals saying or doing things they never actually did. The legislation would make it illegal to create or distribute deepfakes with malicious intent, imposing penalties for those found guilty of violating the law.

Supporters of the bills argue that greater regulation of AI in political advertising and deepfake videos is necessary to protect the integrity of elections and prevent the manipulation of public opinion. They point to the potential for AI technology to be used as a tool for disinformation and propaganda, posing a threat to the democratic process.

Opponents, however, raise concerns about the potential impact of these bills on free speech rights and the difficulty of enforcing regulations in an ever-evolving digital landscape. They argue that while the intentions behind the legislation are noble, there are challenges in effectively addressing the complex issues surrounding AI and deepfakes.

As the North Dakota House continues to debate these bills, lawmakers face the challenge of balancing the need for oversight of AI technology with the protection of constitutional rights and the promotion of a healthy public discourse. The outcome of these legislative efforts could have implications for the future of political advertising and online content manipulation across the state.

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